Capturing the emotions of world-class matches with programmes that keep the game alive long after the final result
Cast your mind back to 2010 (when we first started working with the ECB). England had won the Ashes the previous summer, and there was a new sense of pride in the air (soon to bear fruit with the first victorious Ashes series down under for more than 20 years).
The ECB had found its focus – it wanted to make sure everything was right, down to the last detail. And part of that philosophy involved creating a great experience for the fans. They wanted matchday programmes that went beyond merely serviceable, they required excellence – the same demands that are on the team.
And since then, that’s what we’ve been delivering. Which is why the ECB awarded us another new contract, just in time to field the matchday reading matter for another magnificent Ashes win.